Thoughts

Pre-Show Best Practices for Successful Webcasts

Event Scheduling & Promotion 

  • Best Workdays To Schedule Your Event? Tuesday, Wednesday or Thursday
  • Best Workdays To E-Mail Invites? Tuesday to Thursday
  • Best Start Time: 12 noon – 2 pm (remember other time zones, too)
  • Rinse Read more

Showtime! Best Practices for Successful Webcasts

Room Setup

  • Confidence Monitor: If possible, setup an LCD screen in front of speakers (out of camera range) to show slides and allow them to look forward
  • Question Screening: Consider using a moderator to handle questions coming in from Read more

Post-Show Best Practices for Successful Webcasts

  • On-demand ASAP: Make an archived edited version available within 24-48 hours
  • Follow-up ASAP: Within 1-3 days, send an e-mail to attending viewers and no-shows with a quick survey, reminder of archived version and upcoming events
  • One-on-One Follow-ups: Consider identifying Read more

Online Video as a Grassroots Campaigning Tool

With a federal election looming quickly in Canada on October 2015, online video could one of the best ways to get an individual candidate’s messages across to the electorate. There are only a precious few days left now for Read more