{"id":442,"date":"2015-09-11T14:10:29","date_gmt":"2015-09-11T14:10:29","guid":{"rendered":"http:\/\/webkasts.com\/?p=442"},"modified":"2019-09-27T20:33:14","modified_gmt":"2019-09-28T00:33:14","slug":"showtime-best-practices-for-successful-webcasts","status":"publish","type":"post","link":"https:\/\/webkasts.com\/?p=442","title":{"rendered":"Showtime! Best Practices for Successful Webcasts"},"content":{"rendered":"<p><strong>Room Setup<\/strong><\/p>\n<ul>\n<li><strong><em>Confidence Monitor: <\/em><\/strong>If possible, setup an LCD screen in front of speakers (out of camera range) to show slides and allow them to look forward<\/li>\n<li><strong><em>Question Screening:<\/em><\/strong> Consider using a moderator to handle questions coming in from the audience<\/li>\n<li><strong><em>Audio Connection: <\/em><\/strong>Ensure the listen-in telephone line is muted for callers so those listening are not distracted by ambient noise or others calling in<\/li>\n<li><strong><em>Water: <\/em><\/strong>Ensure speakers have water in case of coughs or dry spells, but avoid jugs with ice cubes that are often a distraction<\/li>\n<li><strong><em>Pre-empt Distractions: <\/em><\/strong>Close doors, and turn off land lines and electronic devices that may interfere with the broadcast<\/li>\n<li><strong><em>Paper:<\/em><\/strong> Each speaker should have a copy of the slide presentation in printed form, but not flip pages noisily<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<p><strong>Speakers<\/strong><\/p>\n<ul>\n<li><strong><em>Get To It:<\/em><\/strong> Get rolling with introductions and agenda highlights lasting no more than one minute<\/li>\n<li><strong><em>Audience Engagement: <\/em><\/strong>Alert viewers to opportunities for interactions, such as polls, chat box, Q&amp;A box, and social media (Twitter, etc.) on Web page or onscreen (overseen by a moderator)<\/li>\n<li><strong><em>20 Minutes:<\/em><\/strong> A rule of thumb is allow each speaker no more than 20 min. without breaking for another speaker, taking questions or conducting a poll<\/li>\n<li><strong><em>Be Prompt:<\/em><\/strong> Start on time, but do not start before the appointed time<\/li>\n<li><strong><em>Be Substantive: <\/em><\/strong>Educate, don&#8217;t sell, and take a journalistic approach to the program structure by presenting the most important information first, followed by lesser details<\/li>\n<li><strong><em>Be Aware:<\/em><\/strong> Ensure speakers know they may be onscreen even when others are speaking, such as in a wide shot (avoid doing other work, texting or looking bored)<\/li>\n<li><strong><em>Be Calm:<\/em><\/strong> Encourage speakers to remain calm in the event of a technical issue and not to call undue attention to it<\/li>\n<li><strong><em>Use Pauses Artfully: <\/em><\/strong>Find moments to pause in the presentation, adding emphasis to key points and avoiding potential viewer boredom<\/li>\n<li><strong><em>Showmanship:<\/em><\/strong> Encourage speakers to make eye contact with viewers, never read from slides at length, tell stories and anecdotes to highlight key points, and ask questions among themselves<\/li>\n<li><strong><em>Questions:<\/em><\/strong> Allow at least 10 minutes for questions, but if no questions, end early<\/li>\n<li><strong><em>Close With a Call to Action:<\/em><\/strong> After summarizing key presentation points, urge the audience to take action based on their learnings, and call or email with post-event questions<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Room Setup Confidence Monitor: If possible, setup an LCD screen in front of speakers (out of camera range) to show slides and allow them to look forward Question Screening: Consider using a moderator to handle questions coming in from the audience Audio Connection: Ensure the listen-in telephone line is muted for callers so those listening &hellip; <a href=\"https:\/\/webkasts.com\/?p=442\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;Showtime! Best Practices for Successful Webcasts&#8221;<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":569,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[16,14,15],"tags":[],"class_list":["post-442","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-strategy","category-video","category-webcasting"],"_links":{"self":[{"href":"https:\/\/webkasts.com\/index.php?rest_route=\/wp\/v2\/posts\/442","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/webkasts.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/webkasts.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/webkasts.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/webkasts.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=442"}],"version-history":[{"count":3,"href":"https:\/\/webkasts.com\/index.php?rest_route=\/wp\/v2\/posts\/442\/revisions"}],"predecessor-version":[{"id":76292,"href":"https:\/\/webkasts.com\/index.php?rest_route=\/wp\/v2\/posts\/442\/revisions\/76292"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/webkasts.com\/index.php?rest_route=\/wp\/v2\/media\/569"}],"wp:attachment":[{"href":"https:\/\/webkasts.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=442"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/webkasts.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=442"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/webkasts.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=442"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}